Readersforum's Blog

November 21, 2012

Indies tell customers: ‘We pay our taxes’

 |By Lisa Campbell

Booksellers across the country are displaying “We Pay Our Taxes” posters in their shop windows in a reference to rival company Amazon’s appearance in front of the Public Accounts Committee last week (12th November).

The Booksellers Association has created striking red point-of-sale materials for its IndieBound members to encourage their customers to choose to shop at their local bookshop as opposed to using rival online site Amazon.

The first of the two POS styles reads: “Your Money, Your Bookshop, Your Community”, with a stack of pound coins followed by the message “We Pay Our Taxes”; the second features a Union Jack-patterned purse with the message “Can Pay Do Pay!”, followed by “We Pay Our Taxes.”

Click here to read the rest of this story

Advertisements

Leave a Comment »

No comments yet.

RSS feed for comments on this post. TrackBack URI

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Blog at WordPress.com.

%d bloggers like this: