Readersforum's Blog

March 4, 2011

World Book Night books defy the critics as sales grow

Filed under: Publishers — Tags: , , , , — Bookblurb @ 4:42 pm

04.03.11 | Philip Stone and Felicity Wood

The majority of the books to be handed out tomorrow (5th March) as part of World Book Night have already received a sales boost in 2011. The figures will be a welcome fillip for the organisers, with founder Jamie Byng facing down criticism from independent bookshop owner Stephen Poulter on last night’s Newsnight. The promotion launches tonight with a live event in London’s Trafalgar Square, featuring authors such as Nick Cave, Margaret Atwood and Alan Bennett.

According to Nielsen BookScan data, 16 of the 25 books have enjoyed month on month sales boosts in February and 12 of the 25 have stronger sales in February 2011 than February 2010. In total, the 25 books have sold 53,000 copies in the first three weeks of last month, worth £322,000.

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January 5, 2011

Richard and Judy unveil new W H Smith picks

Filed under: Books of the Year — Tags: , , , — Bookblurb @ 3:29 pm

W H Smith is launching a Richard and Judy children’s book club, as it unveiled four debuts among its Spring book club collection. The eight books will be promoted across WHS from tomorrow (6th January) as part of an initial first weekend ‘Buy One Get One Free’ offer….read more

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